Kristi Vlok grew up in a sleepy surf town in South Africa, here she was drawn to aesthetics from a very young age. With an adoration for simplicity and colour, Kristi values an honest approach to her work. Her focus is on art direction and conveying a strong narrative. Acquiring a BA in live performance and screen writing facilitated Kristi’s narrative ability, which is something that sets her apart from others. She is the former fashion editor at The Lake magazine, an independent art and culture publication in Cape Town. Her work has been widely published in various global online and print publications. Clients include: Vogue Italia. Elle Decoration. Trendi Magazine. P Magazine. Mirage Magazine. Self Service. The Wall Street Journal. Vice Magazine. Beautiful Blood. Le Book. RUSSH Magazine. Coeval Magazine. Flood Magazine. C-Heads. Calvin Klein. Le Labo. Woolmark. Hennessy. Rimowa. Boycott Magazine.